All calculators
14 free tools for creators, marketers and online sellers. Each one explains its formula and includes a worked example.
Marketing & ads
Marketing & ads CPM Calculator Cost per 1,000 impressions, total ad cost or impressions from a budget. Open calculator → Marketing & ads CTR Calculator Click-through rate, expected clicks or impressions needed. Open calculator → Marketing & ads ROAS Calculator Return on ad spend, break-even ROAS and profit after ads. Open calculator → Marketing & ads CPC Calculator Cost per click, clicks from a budget, or CPC from CPM and CTR. Open calculator → Marketing & ads CPA Calculator Cost per acquisition from spend, or from CPC and conversion rate. Open calculator →
Pricing & profit
Creator earnings
Creator earnings YouTube Money Calculator Estimate daily, monthly and yearly YouTube ad earnings from views. Open calculator → Creator earnings YouTube Pay for 1 Million Views What 1 million YouTube views pay at different RPMs. Open calculator → Creator earnings RPM Calculator Revenue per 1,000 views, total revenue or views needed. Open calculator → Creator earnings TikTok Money Calculator Estimate TikTok Creator Rewards earnings from qualified views. Open calculator → Creator earnings Twitch Sub Calculator Monthly Twitch payout from Tier 1, 2, 3 and Prime subs. Open calculator →
Social media