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Kajabi vs ClickFunnels

Both are all-in-one platforms, but they start from different places. ClickFunnels (from $97 a month) is built around sales funnels; Kajabi (from $179 a month) is built around courses and memberships. At entry level ClickFunnels also includes more contacts: 10,000 vs 2,500.

By Vishal Jethwani Updated November 2, 2026 Prices checked November 2, 2026

Quick verdict

Choose ClickFunnels if selling through funnels is the core of your business, especially with paid traffic. Choose Kajabi if your main product is a course, membership or community and you want a polished student experience.

Choose Kajabi if…

your main product is a course, membership or coaching programme, and you want a polished course experience with marketing built in.

Choose ClickFunnels if…

you sell through funnels and paid traffic, want unlimited funnels, and need a larger contact allowance at entry level.

At a glance

	Kajabi	ClickFunnels
Best for	Established creators who want a polished all-in-one course platform	Businesses focused on building and testing sales funnels
Starting price	From $179/mo	From $97/mo
Free plan	No	No
Trial	Free trial offered (length not stated on the pricing page)	14-day free trial
Fees	Kajabi Payments: 2.9% + $0.30 (Basic), 2.8% + $0.30 (Growth), 2.7% + $0.30 (Pro). With a third-party processor Kajabi adds 2%, 1% or 0.5%.	No ClickFunnels transaction fee is listed; payment processor fees apply.

Prices in USD from each provider's pricing page, checked November 2, 2026. Plans and prices change; confirm before you buy.

Plans side by side

Kajabi

Current pricing →

Annual prices are about 20% lower per month.

Basic

$179/month

$143/mo billed yearly

5 products
2,500 contacts
1 website
2 admin users

Growth

$249/month

$199/mo billed yearly

50 products
25,000 contacts
1 website
11 admin users

Pro

$499/month

$399/mo billed yearly

Unlimited products
100,000 contacts
3 websites
26 admin users

ClickFunnels

Current pricing →

Annual billing saves about 17%. Dominate is annual only.

Launch

$97/month

$81/mo billed yearly

Unlimited funnels
1 workspace
2 team members
10,000 contacts
3 courses, 3 communities
5 custom domains

Scale

$197/month

$164/mo billed yearly

5 workspaces
5 team members
75,000 contacts
6 courses, 6 communities
Unlimited domains

Optimize

$297/month

$248/mo billed yearly

10 workspaces
10 team members
150,000 contacts
10 courses, 10 communities

Dominate

$499.75/month

billed yearly

$5,997 a year, annual only
20 workspaces
400,000 contacts
20 courses, 20 communities

Pricing compared

Level	ClickFunnels	Kajabi
Entry	Launch $97 ($81 yearly): 10,000 contacts, 3 courses	Basic $179 ($143 yearly): 2,500 contacts, 5 products
Middle	Scale $197 ($164 yearly): 75,000 contacts	Growth $249 ($199 yearly): 25,000 contacts
Upper	Optimize $297 ($248 yearly): 150,000 contacts	Pro $499 ($399 yearly): 100,000 contacts

Billed yearly, the entry plans cost $972 (ClickFunnels) vs $1,716 (Kajabi) a year.

Key differences

Core strength. ClickFunnels: unlimited funnels, order forms, upsells. Kajabi: courses, memberships, communities and coaching.
Contacts for the money. ClickFunnels Launch includes 4× Kajabi Basic's contacts at a lower price.
Courses. ClickFunnels limits courses (3, 6, 10, 20); Kajabi limits products (5, 50, unlimited).
Fees. Kajabi Payments charges 2.7%–2.9% + $0.30 with no platform fee; ClickFunnels lists no platform fee and processor fees apply.

Which should you choose?

If your business grows through ads and funnels, ClickFunnels gives more room for less. If you are building an education business where the student experience matters most, Kajabi is the natural fit. See also Kartra vs Kajabi.

Frequently asked questions

Is ClickFunnels cheaper than Kajabi?

Yes: $97 vs $179 a month at entry level, and ClickFunnels includes more contacts.

Can ClickFunnels host courses?

Yes, with limits by plan: 3 courses on Launch, 6 on Scale, 10 on Optimize.

Can Kajabi build sales funnels?

Yes, Kajabi includes funnel tools, though ClickFunnels is more focused on funnel building and testing.

Which is better for beginners?

Neither is cheap for a beginner. A free or low-cost all-in-one is a lower-risk start until you have proven your offer.

Kajabi Alternatives →ClickFunnels Alternatives →Kartra vs Kajabi →

This comparison is based on each provider's official pricing page, documentation and published features, checked on November 2, 2026. Where a provider shows prices in local currency or loads them dynamically, US prices were cross-checked against several pricing trackers and are labelled as such. See how we review software.